Instacart+ members in the United States can receive a Peacock Premium subscription at no additional cost. The Peacock Premium subscription is Peacock’s ad-supported tier for $79.99 a year.

Qualifying for the offer

You qualify if you—

  • Have a current Instacart+ membership. 
    • You don't qualify if you’re an additional user receiving Instacart+ benefits through a family account.
    • If you have Instacart+ through an Instacart Business account, you must activate this offer in your Instacart Business account.
  • Redeem through the Instacart app or Instacart.com.
  • Aren't a current Peacock subscriber.

Instacart+ trial members

If you’re not already an Instacart+ member, you may be eligible for a 14-day trial. Eligible trial members can receive the Peacock Premium subscription during their Instacart+ trial period.  Instacart+ trial members may be subject to a daily redemption limit.

If you sign up for a monthly or annual membership after the trial period, you’ll continue receiving Peacock Premium.

Activate the offer

Activate your Peacock Premium subscription in your Instacart account—

  1. Select the 3 horizontal lines in the upper left corner (website) or the Account icon in the upper right corner (app).
  2. Select Your Instacart+ Membership on the left (website) or Settings > Your Instacart+ membership (app).
  3. Under Unlock special offers, select Activate under the Peacock offer.
  4. Select Activate Peacock now.
  5. Peacock’s website will open. You can sign in or create an account to activate your offer.

You don’t need to use the same email address associated with your Instacart account when signing up for Peacock.

For the full terms and conditions, visit Peacock benefit terms and conditions.